Return on Equity (ROE) is used to measure how much profit a company is able to generate from the money invested by shareholders.

It is only an offer and will not be accepted if the seller is not willing to let go at the offer price. This offer price pertains to all traded investments.

In finance, diversification means reducing risk by investing in a variety of assets. If the asset values do not move up and down in perfect synchrony, a diversified portfolio will have less risk than the weighted average risk of its constituent assets, and often less risk than the least risky of its constituents.